Valentine’s Day is one of the most popular holidays for gift card sales! It ranks number 3 behind Winter Holidays and Mother’s Day. Shoppers in the US will spend more than $27 billion on Valentine’s Day gifts in 2021. In 2020, US consumers reported an average spend of $196 on Valentine’s Day gifts.
Valentine’s Day promotions drive sales! Popular promotions include bonus gift cards, i.e. buy a $25 gift card, get a $5 gift card free or discounts on gift cards, i.e. 20% off gift card sales.
Now is the time to stock up on gift cards and gift card holders because Valentine’s Day spending begins, on average, one week before the holiday. We have pre-designed Valentine’s Day cards and holders in-stock, and we can help you set up successful promotions to drive holiday sales.